The explosion of food and beverage experiences has created a need for niche expertise in the hospitality market, and Cultivate Hospitality Group—a new brokerage firm and real estate consulting firm—is arriving to do just that. The firm’s president and managing partner Peter Peterson has a unique background in both real estate and food and beverage that allows him to work directly with developers and owners to curate unique dining experiences for a property’s target demographic group. We sat down with Peterson exclusively to talk about the next firm, what inspired it and how the industry is responding.