chi-lincoln yards2 (3) Lincoln Yards will draw people from across the metro area to its riverfront site.

CHICAGO—It’s now a given in real estate circles that a developer will get the best results with a new site by mixing in an array of uses that make it a true destination. Sterling Bay is getting ready to transform the former Finkl Steel site near Lincoln Park into such a space, and officials from the Chicago-based firm announced this morning that they have brought on Live Nation to turn their Lincoln Yards project into a premier event and recreation district.